PRIVACY POLICY

Website: www.tagsmart.co.za
Email: support@tagsmart.co.za

Effective Date: 01 June 2026
Last Updated: 01 June 2026
Version 1.0

1. Introduction

Tag Smart (“we”, “us”, or “our”) is a proudly South African smart tag and GPS tracking device retailer. We are committed to protecting the privacy and personal information of our customers, website visitors, and users in accordance with the Protection of Personal Information Act, 2013 (“POPIA”) and all other applicable South African legislation.

This Privacy Policy explains how we collect, use, store, share, and protect your personal information when you visit our website at www.tagsmart.co.za, purchase products from us, or interact with us in any way.

By accessing our website, placing an order, or providing us with your personal information, you acknowledge that you have read, understood, and agree to the terms of this Privacy Policy.

2. Responsible Party

For the purposes of POPIA, the responsible party for the processing of your personal information is:

Business Name: Silver Spectrum Solutions (Pty) Ltd
Trading As: Tag Smart
Website: www.tagsmart.co.za
Email: support@tagsmart.co.za
Postal Address: PO Box 3233, Cresta, 2118

3. Definitions

In this Privacy Policy, unless the context indicates otherwise:

  • “Personal Information” means information relating to an identifiable, living natural person, or an identifiable, existing juristic person, as defined in POPIA.

  • “Processing” means any operation or activity concerning personal information, including collection, receipt, recording, organisation, storage, updating, retrieval, consultation, use, dissemination, merging, restriction, degradation, erasure, or destruction.

  • “Data Subject” means the person to whom personal information relates (i.e. you, the customer or user).

  • “Operator” means any third party who processes personal information on our behalf under a contract or mandate.

  • “Consent” means any voluntary, specific, and informed expression of will by which permission is given for the processing of personal information.

4. Personal Information We Collect

We may collect the following categories of personal information from you:

4.1 Information You Provide Directly

  • Full name and surname

  • Email address

  • Phone number (mobile and/or landline)

  • Physical delivery address

  • Postal address

  • Payment information (processed securely via third-party payment gateways – we do not store your full card details)

  • Any information you provide in correspondence with us (e.g. support queries, product enquiries)

4.2 Information Collected Automatically

  • IP address and browser type

  • Device type and operating system

  • Pages visited on our website and time spent on each page

  • Referring website or source

  • Cookies and similar tracking technologies (see Section 10 below)

4.3 Information from Third Parties

We may receive personal information from third-party service providers such as payment processors, courier companies, and marketing platforms, solely for the purposes of fulfilling your order or improving our services.

5. Purpose of Processing Your Personal Information

We process your personal information for the following lawful purposes:

  1. To process and fulfil your orders, including delivery and payment processing.

  2. To communicate with you regarding your order, account, queries, or support requests.

  3. To provide you with product recommendations, updates, and promotional offers (with your consent).

  4. To improve our website, products, and services.

  5. To comply with legal and regulatory obligations.

  6. To detect and prevent fraud or unauthorised activity.

  7. To administer competitions, surveys, or promotional activities.

  8. To maintain internal records and conduct business analytics.

6. Legal Basis for Processing

In accordance with POPIA, we process your personal information based on one or more of the following legal grounds:

  • Your consent (e.g. subscribing to newsletters or marketing communications).

  • The performance of a contract (e.g. processing your purchase order).

  • Compliance with a legal obligation.

  • Our legitimate interests, provided these do not override your rights and freedoms.

7. Sharing of Personal Information

We do not sell, rent, or trade your personal information to third parties. We may share your information with the following categories of recipients, strictly for the purposes described in this Policy:

  • Payment processors: To process your transactions securely.

  • Courier and logistics partners: To deliver your orders.

  • IT and hosting service providers: To maintain and secure our website and systems.

  • Marketing platforms: To send you communications you have opted into.

  • Legal and regulatory authorities: Where required by law, court order, or regulatory obligation.

All third parties with access to your personal information are required to process it in accordance with POPIA and are bound by appropriate confidentiality agreements.

8. Retention of Personal Information

We retain your personal information only for as long as is necessary to fulfil the purposes outlined in this Policy, or as required by applicable law. Specifically:

  • Order and transaction records: Retained for a minimum of five (5) years in accordance with the Companies Act, 2008 and the Tax Administration Act, 2011.

  • Customer account information: Retained for as long as your account remains active, and for a reasonable period thereafter.

  • Marketing consent records: Retained until you withdraw your consent.

  • Website analytics data: Retained in anonymised or aggregated form for analytical purposes.

Once your personal information is no longer required, we will securely delete or de-identify it.

9. Your Rights as a Data Subject

Under POPIA, you have the following rights in relation to your personal information:

  • Right of access: You may request confirmation of whether we hold personal information about you and request access to that information.

  • Right to correction: You may request that we correct or update inaccurate, incomplete, or misleading personal information.

  • Right to deletion: You may request the deletion of your personal information, subject to legal retention requirements.

  • Right to object: You may object to the processing of your personal information for direct marketing purposes.

  • Right to withdraw consent: Where processing is based on your consent, you may withdraw that consent at any time.

  • Right to lodge a complaint: You may lodge a complaint with the Information Regulator if you believe your rights have been infringed.

To exercise any of these rights, please contact us at support@tagsmart.co.za. We will respond to your request within a reasonable timeframe and in any event within thirty (30) days.

10. Cookies and Tracking Technologies

Our website uses cookies and similar technologies to enhance your browsing experience and to collect information about how you use our site.

What are cookies?

Cookies are small text files that are placed on your device when you visit a website. They help us recognise your device and remember certain information about your visit.

Types of cookies we use:

  • Essential cookies: Required for the website to function properly (e.g. shopping cart functionality).

  • Analytics cookies: Help us understand how visitors use our website so we can improve it.

  • Marketing cookies: Used to deliver relevant advertisements and track the effectiveness of our marketing campaigns.

You can manage your cookie preferences through your browser settings. Please note that disabling certain cookies may affect the functionality of our website.

11. Security of Personal Information

We take the security of your personal information seriously and implement appropriate technical and organisational measures to protect it against unauthorised access, alteration, disclosure, or destruction. These measures include, but are not limited to:

  • Secure Socket Layer (SSL) encryption on our website.

  • Secure third-party payment processing (we do not store full card details).

  • Access controls and password protection on internal systems.

  • Regular security reviews and updates.

While we take all reasonable steps to protect your information, no method of transmission over the internet is completely secure. We cannot guarantee absolute security, but we are committed to maintaining industry-standard protections.

12. Children’s Privacy

Our products and website are not directed at children under the age of 18. We do not knowingly collect personal information from children. If you are a parent or guardian and believe your child has provided us with personal information, please contact us at support@tagsmart.co.za and we will take steps to delete that information.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or business operations. Any material changes will be communicated by posting the updated Policy on our website with a revised “Last Updated” date. We encourage you to review this Policy periodically.

14. Information Regulator

If you are not satisfied with our handling of your personal information, you have the right to lodge a complaint with the Information Regulator of South Africa:

The Information Regulator (South Africa)
Email: enquiries@inforegulator.org.za
Website: www.justice.gov.za/inforeg

15. Contact Us

For any questions, concerns, or requests relating to this Privacy Policy or the processing of your personal information, please contact us:

Email: support@tagsmart.co.za
Website: www.tagsmart.co.za
Postal Address: PO Box 3233, Cresta, 2118